Job Information
Techtronic Industries North America, Inc. Associate Channel Marketing Manager in Milwaukee, Wisconsin
Job Description:
INNOVATE without boundaries!
At Milwaukee Tool we firmly believe that our People and our Culture are the secrets to our success -- so we give you unlimited access to everything you need to provide support to your business unit.
Behind our doors you'll be empowered every day to own it, drive it, and do what it takes to support the biggest breakthroughs in the industry. Meanwhile, you'll have the support and resources of the fastest-growing brand in the construction industry to make it happen.
Your Role on Our Team:
The primary function of this position is to have channel marketing ownership of the Automotive Aftermarket Segment of the Transportation Maintenance Distribution Channel. Identify strategic opportunities, evaluate market threats, develop corresponding marketing strategies, and manage deployment and administration of marketing resources to achieve corporate objectives.
You’ll be DISRUPTIVE through these duties and responsibilities:
Work with channel/customer to identify, develop, commercialize and implement channel/customer specific programs (channel promotions, strategic programs, events, marketing materials, etc).
Develop, present, and execute key New Product commercial strategies and tactical initiatives for channel. Effectively report back to the organization successes, challenges and go forward opportunities.
Recommend the optimal product assortment across all business units by utilizing category management techniques, market information and end user research.
Manage approved channel specific expense budgets. Assist with the development of the channel budget and new strategic spend initiatives core to evolution of the business.
Collect/develop and analyze sales reports and market feedback from internal sources, customer feedback, and other sources to identify key issues, trends, opportunities, and market share growth/decline for use in marketing and sales planning purposes.
Work with National Account Managers and other Sales Representatives to gain knowledge of customer interaction, sales processes, and industry opportunities.
Assist in the development of annual business plan for channel/customer. Conduct competitive market analysis to formulate recommendations for an annual brand and product plans including advertising and promotional strategies.
Other TOOLS we prefer you to have:
Highly organized and very strong, proven project management skills.
Bachelor's degree in Marketing, Business Administration, or related area
Minimum 3-5 years experience in a sales, and/or marketing.
Significant knowledge of channels of distribution
Sound analytical skills and acute attention to details
Strong communication skills, persuasive and able to effectively communicate ideas.
Proficiency in PC skills including MS Office and Internet usage is required.
Ability to travel 20% of time.
We provide these great perks and benefits:
Robust health, dental and vision insurance plans
Generous 401 (K) savings plan
Education assistance
On-site wellness, fitness center, food, and coffee service
And many more, check out our benefits site HERE (https://www.milwaukeetool.jobs/Benefits)
Equal Opportunity Employer Minorities/Women/Protected Veterans/Disabled
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